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With the October 2016 full MasterCard EMV liability shift fast approaching, many independent ATM sales organizations (ISO) and deployers (IAD) are facing an unusual dilemma - the possibility of fraud losses on machines they do not own.
Contactless transactions seem to be growing in
popularity in the United States and abroad. As
trends continue to point toward a contactless future,
it is prudent for ATM deployers to begin thinking
ahead – especially as they work to implement other
technologies, such as EMV, at their ATMs.
Protecting you ATM investment is crucial in maintaining profitability. Equipment malfunctions and maintenance requirements resulting from general wear and tear cause downtime, which quickly cuts into revenue. Fortunately, there is product available to safeguard ATMs from a variety of everyday exposures including weather, food, and beverage spills.
ATM owners and operators throughout the U.S. are making their EMV upgrade plans and scheduling their site visits. In many cases, the added costs from an additional, but needed, visit to the ATM may be formidable.
But what if ATM deployers could turn this into an opportunity for expanding services and functionality at the ATM? How could an IAD (independent ATM deployer) get the most out of their EMV upgrade?